Sunshine Group Acquires the Most Beautiful Peninsula Project in Mui Ne
21.03.2025
According to the announcement on March 19, 2025, the Board of Directors of Sunshine Group has approved the acquisition of a 65% stake in Thien Hai Joint Stock Company, making Thien Hai a subsidiary or an affiliated company of Sunshine Group.
With this move, the Sunshine Marina Mui Ne resort, developed by Thien Hai, will officially become a part of Sunshine Group’s portfolio, expanding its collection of billion-dollar projects in the group’s comprehensive restructuring plan.
A Landmark Branded Resort Spanning Nearly 100 Hectares on Mui Ne’s Most Stunning Peninsula
Covering nearly 100 hectares, Sunshine Marina Mui Ne is a masterpiece of design and architecture on Hon Rom Island, featuring a unique “mountain-facing, sea-embracing” landscape that perfectly surrounds Mui Ne’s most breathtaking bay. The project is set to become a world-class 6-star resort, entertainment, and cultural experience complex in the region.
The development will feature approximately 3,000 upscale properties, including luxury resort villas, shophouses, serviced apartments, and 5-6 star hotel rooms, accompanied by top-tier amenities, such as: The Eagle – a landmark entertainment complex appearing for the first time in Phan Thiet, Phan Thiet’s largest Spa & Wellness Center, A premium Asian-European culinary hub, Close proximity to a 36-hole international-standard golf course…
A standout feature of the project is the exclusive collection of ultra-luxury 6-star resort villas, designed under the “resort within a resort” concept. These limited-edition villas, spanning thousands of square meters, will boast private pools, lush gardens, designer interiors, panoramic glass facades, and an exclusive suite of high-end services and entertainment facilities right within their premises.
The exclusive collection of ultra-luxury 6-star resort villas in the project will be designed under the “resort within a resort” concept. Each villa will feature a private pool, lush garden, designer interiors, panoramic glass facades, and a dedicated suite of premium amenities and entertainment services right within its premises.

Sunshine Marina Mui Ne: A Harmonious Blend of Nature, Mountains, Ocean, and the Cultural Essence of South-Central Vietnam – Creating a World-Class Resort & Entertainment Paradise
Once completed, the project will contribute to the goal of transforming Mũi Né National Tourism Area into a world-class travel hub and a premier destination in the Asia-Pacific region. Additionally, it will create job opportunities for local workers, boost GDP growth, and drive the socio-economic development of the region.
Strategic Partnership with Global Hospitality Giant InterContinental Hotels Group (IHG)
Alongside the acquisition of Sunshine Marina Mui Ne, on March 19, 2025, in Hanoi, Sunshine Group officially signed a Memorandum of Understanding (MoU) with InterContinental Hotels Group (IHG) to explore plans for the operation and management of this world-class resort.
IHG is recognized as one of the world’s leading hotel management brands, boasting a network of over 6,000 hotels across more than 100 countries and prestigious brands such as InterContinental, Regent, Six Senses, Kimpton, and Crowne Plaza. Sunshine Group anticipates that the partnership with IHG will elevate the operational standards of Sunshine Marina Mui Ne to 5-6 star international benchmarks, positioning the project as a premier luxury destination in the region.
Memorandum of Understanding Signing Ceremony between Sunshine Group and InterContinental Hotels Group
With Sunshine Marina Mui Ne now added to its portfolio, Sunshine Group continues its expansion following a series of high-profile acquisitions and restructuring moves. The group has recently secured a string of billion-dollar projects, including Noble Crystal Tay Ho WorldHotels Residence, Noble Palace Tay Ho, Noble Crystal Long Bien, Noble Palace Long Bien, Noble Palace Garden, and Noble Palace Tay Thang Long.
Most notably, Noble Palace Riverside, a nearly 250-hectare eco-urban mega-project spanning 11 km along the river on the Tay Thang Long axis in Hanoi, is among the latest large-scale developments reinforcing Sunshine Group’s position as a leading real estate powerhouse.