Nowadays, humanity has entered the period of the fourth industrial revolution, recognizing the leaps in the world of internet technology, artificial intelligence, cloud computing, AR/VR and Robots. All these achievements are positively impacting the vast majority of fields, industries and daily life including real estate..
Minister of Construction and Chairman of Vietnam National Real Estate Association and guests visit the smart city model Sunshine City.
In the context of Vietnam’s vibrant real estate today, the fact that investors must transform themselves, adapt to not be left behind in the digital race is a key condition determining the success of each business.
Besides businesses that are determined to invest in technology to improve services and bring comfort to residents, businesses that are slow to change to keep up with this trend are gradually being replaced and eliminated.
How is 4.0 revolution changing Vietnamese real estate industry?
For a long time, Real Estate has been one of the motivational economic sectors, leading to the contribution of other industries to the national economy. It can be said that around real estate is an organic economic ecosystem and mutual resonance. Therefore, during the 4.0 industrial revolution, real estate was identified as a leading industry, leading the development of other industries.
It is now observed that, during the 4.0 technology revolution, Vietnam’s real estate industry has made significant achievements.
Industrial revolution 4.0 is pushing a breakthrough for the whole real estate market, not only at smart technology applied to apartments and projects but also creating real smart cities …
With the development of advanced technology, a variety of smart applications are introduced into real estate as an important therapy to stimulate real estate growth and create an attraction for the market.
One of the achievements of the industrial revolution 4.0 applied in real estate is virtual reality technology. This technology allows brokers to bring real pictures of homes to customers. The investor only needs to build a virtual environment with integrated devices that can organize project tours at any project location across the country, even abroad.
In addition, customers can set their own requirements for the design, equipment selection for their home subjective thinking. This helps real estate businesses can provide products that are “personalized” in an optimal and very flexible way.
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Mr. Le Nho – Sunshine Group’s Deputy General Director spoke at the International Real Estate Conference – IREC2018.
Today, relying on smart phone applications combined with programmed features to manage and operate services in real life, developers are bringing residents a comfortable life and the highest level ever: Take care of the residents’ travel, shopping, entertainment and leisure.
For example, before leaving home, the house owner just needs to use a smartphone to control the home appliances, such as systems such as water heaters, air conditioners, etc., to start automatically and wait for the owner to use.
Besides, the application of technology in real estate business also helps investors manage, operate and develop projects in a smarter way. At the same time, enhancing market information transparency, when all investors’ information is transparent and displayed on the website for customers to verify and compare. This is essential in the context of the market facing a lack of clear information on projects.
It can be said that catching the trend and using the achievements of the 4.0 revolution on real estate is indispensable and a motivation to create more pictures of Vietnam’s real estate market with impressive colors. However, with many businesses currently developing smart real estate in a sporadic, fragmented, lack of uniformity way … and especially the lack of a complete infrastructure system will make the construction of smart cities difficult, needing measures to remove.
Sunshine Group – The pioneer investor to bring technology into real estate
Formerly a software developer – automation in domestic and abroad, Sunshine Group has become one of the pioneering investors in Vietnam to spend heavily on technology at the Group’s real estate projects. The foundation of such technologies is the digital infrastructure, mobile applications on smartphones, sensors, artificial intelligence and the universal connection (IoT).
At Sunshine Group projects, technology solutions are applied according to the closed itinerary of a project life cycle, implemented from product introduction, construction construction to handover and operation.
With sales, many of Sunshine’ projects have begun adopting 3D Interactive technology that allows home buyers to interact directly in virtual space. Accordingly, customers can see their apartments including the interior of the rooms and the view from the apartments to the surrounding directions. In particular, home buyers can interact virtually directly in 3D space to choose the best finishing solution for the apartment. If it is not satisfied, customers can directly change the plan of materials and furniture as well as adjust the lighting until the optimal solution is found.
After choosing to buy an apartment and signing a purchase contract, customers will be given an ID (identification number) and password to access the App Sunshine to monitor the progress of the project. All buying and selling procedures, information about apartments such as: Direction, area, completion level, 3D images, actual images are fully updated, continuously during the construction time of project.
When the apartment is handed over, the application will continue to provide a full-service utility system to serve the living needs of the residents. With just a few touches on the smartphone, the App Sunshine Home and Sunshine Service’s system will help residents place all remote services from their daily needs (call repair, maid, laundry services) … for eating, entertainment (shopping, calling private car to pick up, rent apartments) ….
In particular, this application also allows residents to control all of the smart electrical appliances in the apartment such as lighting systems, air conditioners, water heaters, automatic curtains … via smartphones in high class apartment buildings.
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App software used in management and operation of urban technology 4.0.
Not only that, the most convenient point for Sunshine’s home buyers is that they can use the Sunshine Pay e-wallet to pay all expenses for meals, shopping at shops, stores, restaurants, cafes … in commercial centers of the Sunshine project chain or paying tuition at Sunshine Shool school system.
Besides electronic wallets, resident cards are also considered a smart “power” card. In addition to the usual function, resident cards act as a real bank card that allows you to withdraw at any ATM tree or shop and pay worldwide.
With a smart parking system, residents can check the parking space status through the mobile application. Image technology and number plate identification will allow residents to book parked locations as well as accurately locate their vehicles. In addition, the app called Sunshine Cab works as a premium version of Uber, Grab with the luxury car system ready to serve residents 24/7.
In addition to technology applications for residents, Sunshine also applies technology in operation and management of project to improve efficiency and transparency.
At Sunshine Group’s resort projects, Technology 4.0 “Made in Sunshine” also helps customers to make profits when investing.
Specifically through the App, the customers – the house owner can easily control the information about the booking history thereby estimating the revenue. At that time, all information about profit is transparent between the house owner and the investor. The house owner is also easy to participate in the business process with seeking customers, deciding policy, preferential prices by themselves.
Local and foreign guests visited the exhibition space of Sunshine Group at the IREC Conference 2018
In particular, the upcoming Sky Villa product line – an exclusive aerial villa for the upper class will continue to be adopted by Sunshine Group with the most advanced 4.0 technologies through three smart systems. The first is the ability to automate the apartment (turn off, turn on electronic devices, infrared). The second is the security system by electronic fence warning when being compromised. Third is the environmental control system, measuring environmental parameters, thereby automatically ordering devices such as air conditioners, water heaters … operating in optimal mode and saving energy.
It can be said that the application of technological breakthroughs in real estate development is not an unprecedented enterprise, but it is only sporadic and not synchronous and mostly hired from outside, even bought from foreign businesses. But at Sunshine Group, the entire system of software, applications, even hardware – microchip to operational management is developed by our business.
It can be seen that, with the relentless efforts to bring real estate products to new heights in the era of 4.0, Sunshine Group is joining hands to open a new horizon for Vietnam’s real estate market. This is one of our outstanding steps to affirm Sunshine Group is always a pioneer in promoting the construction of smart cities in the right way.
Proposing real estate development in the industrial revolution 4.0
On the occasion of participating in the IREC International Real Estate Conference 2018, as one of the companion units, Sunshine Group is honored to contribute a common voice to promote the real estate market to further develop in the revolution. This 4.0 industry with the following 3 petitions:
Firstly, it is recommended that the Government soon issue regulations guiding and encouraging real estate enterprises to apply 4.0 technology in developing real estate projects to promote the Vietnamese real estate market to develop modern, keep up with smart project trends, smart cities in the world.
Secondly, propose the Ministry of Construction to build a database of real estate projects from which to connect with the e-Government. This helps the real estate market develop transparently, facilitating domestic and foreign investors to easily understand investment opportunities. In particular, with the database for real estate projects, management agencies will manage transparently against speculation and price blowing on the market.
Thirdly, in the era of industrial revolution 4.0, the number of foreigners buying real estate products in Vietnam will increase rapidly, along with controlling foreigners buying houses in Vietnam, the Government also needs to have policy to attract more foreign investment. Therefore, it is not necessary to adjust the percentage of foreigners who are allowed to buy a house in a project. Recommendations to adjust the percentage of foreigners who are bought in a project by specific areas.
Mr. Le Nho
Deputy General Director of Sunshine Group
